INFOFI

Genome's behavioral intelligence layer, Splice, unlocks InfoFi, a new layer of infrastructure that gives meaning to attention. It’s how apps, games, and protocols move beyond clicks and wallets to understand what users actually do and reward it.

With Splice, engagement isn’t just tracked. It’s scored, analysed, and used to shape smarter campaigns that grow with your community.

For builders, this means better retention, personalised rewards, and clear signals about what works. Run quests, launch tournaments, or evolve campaigns in real time, all based on real behaviour, not guesswork.

For users, it means what you do finally counts. Watching, playing, sharing, completing missions, it all builds toward something. Your actions unlock rewards, boost your status, and build your presence across projects.

Splice learns from every interaction. It adapts, segments, and improves how teams connect with their users. Using AI, Splice's InfoFi capabilities brings context to engagement and turns attention into something you can actually build on.