> For the complete documentation index, see [llms.txt](https://docs.genomeprotocol.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.genomeprotocol.com/industry-challenges.md). # INDUSTRY CHALLENGES Closed. Fragmented. Unfair.

Industry Challenges: The Gaming Dilemma

With the global gaming audience on track to reach [3 billion](#user-content-fn-1)[^1] players, gaming has become a key driver of digital engagement, generating more revenue than the [music and film industries](#user-content-fn-2)[^2] combined. Valued at [$455 billion](#user-content-fn-3)[^3], the industry is on track to reach [$1 trillion](#user-content-fn-4)[^4] in the coming years. This growth is driven by [several factors](#user-content-fn-5)[^5], including, smartphones, online gaming, high speed networks, and increasingly immersive 3D worlds, making games more accessible, social, and engaging. Yet, despite its rapid growth, gaming faces major limitations: {% hint style="info" %} * Closed ecosystems favor large studios, limiting opportunities for smaller developers. * Lack of true ownership restricts players from having meaningful stakes in gaming economies. * Fragmented networks isolate users and assets, preventing seamless interaction. * Limited monetization options leave most developers without sustainable ways to earn. * No infrastructure for verifiable omnichain AI driven gameplay, analytics and agentic competition. {% endhint %} Genome bridges these gaps with open, intelligent infrastructure that turns engagement into real value. By connecting games, protocols, and users through real time analytics, AI agents, and cross-chain tools, we’re building a future where attention becomes equity—and where players, developers, and agents all earn based on what they contribute. Gaming should be open, interconnected, and designed for long term growth, allowing every participant to benefit—not just large studios. By bridging fragmented networks and introducing new economic models, Genome is building a future where players and developers have greater control, ownership, and earning potential. [^1]: [Global video game users 2029](https://www.statista.com/statistics/748044/number-video-gamers-world/) [^2]: [The Gaming Industry: A Behemoth With Unprecedented Global Reach](https://www.forbes.com/councils/forbesagencycouncil/2023/11/17/the-gaming-industry-a-behemoth-with-unprecedented-global-reach/) [^3]: [Video Gaming & eSports](https://www.statista.com/markets/417/topic/478/video-gaming-esports) [^4]: [Video gaming market size worldwide 2022-2032](https://www.sphericalinsights.com/reports/video-game-market) [^5]: [Video Game Market Size, Share And Growth Report, 2030](https://www.grandviewresearch.com/industry-analysis/video-game-market)